Small businesses often do not have the budget to build a highly specialized marketing team. Yet, these are the businesses that need a high rate of ROI for their marketing budget to grow. Some tools help businesses achieve more...
Some business leaders may be tempted to ignore search engine optimization (SEO) in favor of more traditional marketing approaches. They may place greater weight on a more traditional marketing strategy, but this tactic is unlikely to achieve comparable results....
Conducting comprehensive market research is a key step to achieving a successful product or service launch. Running market research isn't as easy as it sounds; however, with the right tools, it becomes much easier with tangible results. Interestingly, there...
The world is quite unpredictable - the Covid-19 pandemic proved that. Organizations, firms, and companies had no other choice than to switch to digital conference meetings as webinars became the best way to communicate with fellow team members, employees,...
Not a single business nowadays can exist without the massive support of social media. This is the best promotion that could ever happen to the business world. Promotion on social networks has advantages:
It's cheaper,
It's easier to understand,
...
We are in the digital era where video marketing yields better ROI than most other forms of marketing. Virtually all social network platform now supports video sharing, as well as allow users to promote their marketing videos to reach...
Marketing automation is the future, as it helps businesses achieve more productivity and save some operational costs. Business automation solutions are now many, making it difficult to actually figure out the best to use. However, there are few top...
Here's a statistic that's so big and impossible to comprehend, but it sounds incredible all the same. On YouTube alone, more than one billion hours of video are streamed each day. That says nothing of other platforms, or of...